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Salesflo is a leading SAAS solution provider to Fortune 500 companies, with a vision to positively impact its customers to grow ahead of the market by better-distributing products and effectively managing their sales force. A SAAS solution, with a vision to positively impact customer growth by improved distribution & sales force effectiveness.
While it’s substantial standing in the international market, the local office wanted visibility on the digital platforms. It wanted to showcase its work culture and at the same time give an insight to the audiences about the positive impact they had been creating in this age of digitisation. Their briefs were centered around three basic touch points:
The challenge was to make them visible enough that people could easily approach them and get their desired space.
Product/Service engagement Engagement on LinkedIn Visibility among competitors
While it’s substantial standing in the international market, the local office wanted visibility on the digital platforms. It wanted to showcase its work culture and at the same time give an insight to the audiences about the positive impact they had been creating in this age of digitisation. Their briefs were centered around three basic touch points:
The challenge was to make them visible enough that people could easily approach them and get their desired space.
Product/Service engagement Engagement on LinkedIn Visibility among competitors
The overall communication was made more engaging and exciting as the product itself is quite serious and high on technicalities. With that, a special emphasis was put on the Graduate Training Program, which happened to be their Management Trainee Program for young graduates that aimed at honing the talent coming fresh out of schools.
Given that it is a big orgainzation, it was super important to showcase the work environment at Salesflo. This included efficient fucnctioning systems, testimonials from the employees themselves and also the direction that was set by the higher management.
Targeted promotions were also pushed for better awareness and visibility.
Communication was made more engaging and exciting as the product itself is quite serious and high on technicalities.
Communication was made more engaging and exciting as the product itself is quite serious and high on technicalities.
Even though the product was tech the goal was to make the design communication colourful, fun and more engaging through exciting fonts and a bold palette as well as a mix of illustrations, visuals, and animation.
design communication colourful, fun and more engaging through exciting fonts and a bold palette as well as a mix of illustrations, visuals, and animation.
design communication colourful, fun and more engaging through exciting fonts and a bold palette as well as a mix of illustrations, visuals, and animation.
The brand team shared their brand and tech-related content converted all the provided data into campaigns and push them through marketing campaigns. The content brought traffic as well as engagement to the platforms as planned.
©2024 – Artwing. All Rights Reserved
©2024 – Artwing. All Rights Reserved
