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‘Pakistan’s first and biggest fitness competition’ held in October, 2017 invited fitness enthusiasts from all over Pakistan to compete over a series of challenges designed by some of the most esteemed fitness trainers of Pakistan. The three-day event was held in Karachi and we received over 1500 entries from Karachi, Lahore, Faisalabad and Islamabad.
We developed the look and feel of the event starting from digital promotions and moved ahead with the event design, etc. The digital strategy included paid media push and getting the message across through the judges and their digital accounts which led to getting over 1500 entries.
We ended up getting 4-5 sponsors and multiple partners onboard for the event and the Event was covered live by different digital platforms, mainstream media and on our own assets. The novelty of the event made it a great success and the winners received cash prizes upto PKR 200,000.
We developed the look and feel of the event starting from digital promotions and moved ahead with the event design, etc.
We developed the look and feel of the event starting from digital promotions and moved ahead with the event design, etc. The digital strategy included paid media push and getting the message across through the judges and their digital accounts which led to getting over 1500 entries.
We ended up getting 4-5 sponsors and multiple partners onboard for the event and the Event was covered live by different digital platforms, mainstream media and on our own assets. The novelty of the event made it a great success and the winners received cash prizes upto PKR 200,000.
We developed the look and
feel of the event starting from
digital promotions and moved ahead with
the event design, etc.
©2024 – Artwing. All Rights Reserved
©2024 – Artwing. All Rights Reserved
